Become a stockist

Bring the wild
to your shelves.

Critically Endangered creates beautifully made socks, gifts and little essentials inspired by some of the world’s most incredible animals.

Made to stand out. Made to be gifted. Made to start conversations. Made to bring customers back to discover the next one.

Because in the animal kingdom, there’s always another favourite.

Dispatched in 2 days

Zero MOQ on first order

UK fulfilment

Shop wholesale on Faire
Critically Endangered wholesale collection
Wild products.
Happy shelves.

Tried. Tested. Loved.

Bestsellers.

Start with the animals customers already can’t resist. Six proven favourites ready to earn their place on your shelves.

Critically Endangered bestseller 1 Bestseller 01 Critically Endangered bestseller 2 Bestseller 02 Critically Endangered bestseller 3 Bestseller 03 Critically Endangered bestseller 4 Bestseller 04 Critically Endangered bestseller 5 Bestseller 05 Critically Endangered bestseller 6 Bestseller 06

A whole world to discover

Meet the FULL
collection.

From bold adult socks to tiny baby essentials, every corner of the CES world is designed to make people stop, smile, pick something up and discover another animal.

#01

Adult
Socks

Critically Endangered adult socks

Bring an endangered animal with you.

Bold wildlife designs, premium feel and easy gifting.

The kind of product customers spot from across the shop, pick up for someone else… then decide they want a pair too.

Explore the collection
#02

Toddler
Socks

Critically Endangered toddler socks

Made for little explorers.

Tough enough for everyday adventures, easy for little hands to pull on themselves and designed as a world of characters they’ll want to collect.

Wear them. Wash them. Adventure again.

Explore the collection
#03

BABY
Socks

Critically Endangered baby socks

Made to stay on.

Clever little socks designed to stay where they belong.

Our bespoke knit technology creates a secure fit that makes them incredibly difficult for tiny feet and tiny hands, to pull off.

Explore the collection
#04

Sleepwear
& Gifts

Critically Endangered sleepwear and gifts

Protect species in your sleep.

Wildlife-led pieces designed to make gifting feel a little more special.

Beautiful soft and organic materials, playful details and plenty of reasons to come back.

Explore the collection

Why stock CES?

Good for shelves.
Even better
for the herd.

Our range is designed to encourage discovery.

One animal becomes a favourite.
Then another joins the pack.
Then someone needs one as a gift.

That means more collecting, more gifting and more reasons for customers to come running back.

  • Zero MOQ on your first order
  • Strong gift appeal
  • Adult, toddler & baby ranges
  • New animals and collections to discover
  • Easy reordering
  • Retail-ready imagery
  • POS support
  • Built with repeat purchase in mind

Start your own little habitat

Bring in
the wild.

Start small.
Find the favourites.
Grow the habitat.

Start with a few favourites.

See what your customers naturally migrate towards.

Then grow the collection from there.

No giant opening order.
No complicated commitment.

Zero MOQ on your first order.

Just bring in the wild and see what moves.

Shop CES on Faire

Prefer another platform?

Ankorstore CREOATE EMAIL DIRECT

1 / Shop

Use Faire as the easy, familiar front door.

2 / Pick

Choose a starter pack or build a small edit.

3 / Launch

Open the box, place the POS and let the wild loose.

Make some noise in-store

We’ll help
your display
earn its stripes.

We want CES to look just as good on your shelves as it does online.

So stockists can get access to practical, ready-to-use retail support including:

Critically Endangered shop display
Critically Endangered retail display
Critically Endangered in-store collection
▰

Free shelf displays

Available on qualifying wholesale orders.

Designed to make the range feel like a collection, not just another row of products.

✦

Fun posters

Wildlife-led artwork and campaign posters to add colour, story and personality around the display.

↟

Countertop signs

Small footprint. Big roar.

Perfect for telling the CES story, highlighting gifting and drawing attention to the range.

◎

Social content

Ready-made imagery and creative assets to help announce new stock, new animals and seasonal launches.

✎

Product &
animal story cards

Give customers something to discover while they browse.

!

Pull people in

Because a good display should do more than sit there looking pretty.

It should pull people in.

Word from the wild

Heard around
the habitat.

A few words from the people already bringing Critically Endangered into their shops.

★★★★★
“[SHORT STOCKIST QUOTE ABOUT REORDERING / SELL-THROUGH]”
— Stockist name, Location
★★★★★
“[SHORT STOCKIST QUOTE ABOUT QUALITY / PRODUCT APPEAL]”
— Stockist name, Location
★★★★★
“[SHORT STOCKIST QUOTE ABOUT CUSTOMERS COMING BACK FOR MORE]”
— Stockist name, Location

Our story

Born in Borneo.
Built for
the wild.

Critically Endangered began with a trip to Borneo, an encounter with orangutans and a determination to create something that could celebrate the extraordinary wildlife we share this planet with.

Today, we’re building a colourful world of animals, characters and products people can wear, gift, collect and come back for.

And there are plenty more creatures still to come.

Borneo rainforest

Wholesale at Critically Endangered SOCKS

Ready to join
the wild side?

Become a stockist
 Critically Endangered Socks
Born in Borneo. Built for the wild.